Updated: Jun 30
Do you want to save time and get more done? Marketing automation tools can help. Marketing automation is the process of using software to automatically send emails, post updates on social media channels, schedule content for your website or blog and so much more. Marketing automation can be highly effective in managing marketing campaigns, projects, and client communication. This article will discuss what tasks you should automate and which tools you should use that will help automate these tasks.
First, let's take a look at what tasks you should automate. Of course, the most important part of marketing is content creation. But how do you automate creating content? Well, first of all, you can use templates that you create in your branding. Templates are a great way to make sure you're producing high-quality content at scale. You can use sites like Canva with thousands of premade templates that you can re-design as you need. Or, if you really want to use your own templates, you can use services like Placid to automatically generate your own branded templates from google sheets, airtable, and more.
Once you have your content creation automated, you can schedule your posts to make for easy and automated posting. We'll talk about what tools you can use to schedule your posts later in this blog. Marketing campaigns, project management, and client communication can also be automated through the use of templates and automatic updates. When you make it easier to get things done, you will have time to take on extra projects, which means more revenue for you!
Now let's take a look at what tools can be used for your automation. We already talked about tools you can use to automate your content. So let's look at what can be used to schedule posts. Using tools such as Sprout Social and Hootsuite, you can schedule posts, track your data and monitor the progress of marketing campaigns. You can use companies like MailChimp, and HubSpot to schedule emails and have templates for campaigns. Using this is sure to keep your emails personalized, organized and save you a lot of time! Trello or Monday are great tools to keep you and your team organized and on time with your clients' projects or your own for project management.
These are just a few ways to automate your marketing.
Here at Boundless Media, we have automation down! It definitely takes time to build in the automation, but that time is so worth it. If you want automation but don't want to take the time, we can help. With the right tools and a team of experts, you can find yourself with more free time than ever. We want to help your business succeed by automating some of your projects, from lead generation to social media marketing. Contact us today for more information about our services!