Recent Posts

Active Marketing
B2B contracts
B2B Email
B2B prospecting
Business
What to Do With Pixel Data
Learn what's possible by using the data you receive from our website pixel!

Justine Anderson
6 minutes

B2B Email
B2B prospecting
Business
Email
Email Marketing
WWYD? Deconstructing Spam Emails (Part 2)
Turning spam emails into emails that convert!

Nico DeBruyn
8.3 minutes

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Why did the marketer use A/B testing? 🤔
We're talking about getting more conversions this week, but this meme about strategy is just way too relatable. You can't please everyone! Getting More People to Convert

Justine Anderson
2 min read

Marketing
Newsletter
Why are email marketers so good at opening jars? 🤔
They’re always obsessed with improving their open rates. Ba-dum-tss 😃 We'll see ourselves out. This week we're talking all things email marketing, interactive marketing, and livestreams. I'm ready, are you? You Just Got a Letter! 💌 With 3.9 billion email users globally, making time for email marketing makes sense, especially when most of those people check their email every day! When combined with social media marketing, email marketing can be a powerful tool to help grow your business. Runnin

Justine Anderson
4 min read

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What are the first steps to get started with social media?
Before you begin creating social media marketing campaigns, content, or any digital marketing, consider your business’s goals. Getting started with social media without a social strategy in mind is like wandering around a forest without a map—you might have fun, but you’ll probably get lost. Here are some questions to ask when defining your social media marketing goals: What are you hoping to achieve through social media marketing? Who is your target audience? Where would your target audience ha

Nico DeBruyn
1 min read

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We’re rooting for you 🌱
Today's Agenda: Screaming into the abyss (two snack breaks) It's been a long week, but you're handling it like a champ! Grab a snack and your blankie and dive into this week's newsletter. I Live for the Applause-plause 👏 We all know the feeling when something we post gets a ton of likes and hearts from people. We love that feeling too, but how important is it really to be focusing on these numbers? What are vanity metrics? Vanity metrics include impressions, likes, comments, shares, open rate

Justine Anderson
3 min read
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