“If you get bored with social media, it’s because you are trying to get more value than you create.” - Fast Company It’s easy for you as a consultant to think that giving away your precious IP is counterintuitive because you think sharing “how the sausage gets made” will turn into fewer inbound leads. I mean, why wouldn’t you feel like that? Before social media, it was very easy to get paid a lot of money to have concrete lessons and hard-earned experiences. That was because the information was

How to close more deals by selling a revised product offering.

Regardless of what industry you’re in, everyone has the same goal: book meetings and close deals.

Small businesses have such a fantastic opportunity with social media not just to acquire new customers but also to keep existing ones! Here are a few examples: Ensure that you have a plan for marketing, it’s hard to get to a destination without knowing where it is Commit to doing small actions every day Create messaging that is specific to a specific group of people Please think of the long game when it comes to your brand Experiment with content, what worked yesterday might not work today

What you need to know about digital marketing.

We're feelin' like following up on this beautiful Friday. We've talked about follow-ups before but we'll gladly talk about it again because it's just. that. important!! Let's get started! Follow-Up!